Contact us

* Required fields

Get in touch

Company


About our company, team and services

Our company and the widely read, industry-leading Goodman Report started with David Goodman, who sold his first property in 1972. Over the decades David added key team members, and together we are one of Metro Vancouver’s top commercial real-estate firms with a focus on rental apartment buildings, multi-family investments, commercial property and development sites.

Our considered approach and well-developed process lead to outstanding results for our clients on a consistent basis. We continually evaluate and leverage new methods and technologies to broaden our reach with the goal of presenting the highest-quality information. Our Goodman Report, a publication focused on the rental apartment building and development site scene, is relied upon by thousands of owners, investors and real-estate analysts across Canada. Our passion for this industry propels us to success, and we understand that our success depends wholly on the success of our clients.


If diligence is the mother of good fortune, luck should be lining up at our door.

  • David Goodman, Principal

    As the founder of the Goodman Report, David Goodman provides vision and direction for our team. He’s a zealous spokesperson and advocate for property owners and investors in the Vancouver area.

    Read more

    David
    Goodman,
    Principal

    As the founder of the Goodman Report, David Goodman provides vision and direction for our team. He’s a zealous spokesperson and advocate for property owners and investors in the Vancouver area.

    Tenacity, extensive experience and knowledge of real estate have earned David Goodman widespread recognition as a respected authority on the apartment building and development industry.

    David was born in Montreal and attended Sir George Williams University before moving to British Columbia in 1971. A year later, he became active in Vancouver real estate. Awarded Top 10 Status with NRS Block Bros. nine times over a 22-year period, he was recognized as the top company salesperson in 1979. His sales excellence continues today at Goodman Commercial, where he has consistently achieved number one sales status.

    Always striving to enhance his craft, David pioneered in 1983 the practice of publishing an industry newsletter for multi-family building owners and investors. The Goodman Report, then a print newsletter focused on the apartment industry, has now evolved into a fully integrated, state-of-the-art email and print platform for apartment news and marketing that has positioned David and his son Mark Goodman as authorities on apartment building sales in B.C. and across Canada.

    Since 1983, David has specialized in the marketing and sale of over 700 apartment buildings. His apartment clients include local owners, offshore families and institutional investors. Additionally, he has sold a number of prominent multi-family development sites to Polygon Homes, Wall Financial, Intracorp, Mosaic Homes, Bosa Properties, Solterra Development, Cressey Development, BlueSky Properties and Mayfair Properties, as well as hotels and shopping centres including Middlegate Shopping Centre.

    From 1989 to 1993, David was a director of the Real Estate Board of Greater Vancouver (ICI Division), serving on its Education Committee and guest-lecturing on the art of marketing apartment buildings. He’s been a guest lecturer for the Urban Development Institute and the Canadian Property Tax Association. From 2003 to 2006, he chaired the Associate Members Committee of the BC Apartment Owners and Managers Association.

    Check out David’s many speaking engagements here.

    David is widely known as an apartment expert on top of the latest industry trends, market shifts and inside information. He’s frequently sought out and quoted for his opinions in The Vancouver SunNational PostThe Globe and MailBusiness in VancouverWestern InvestorLandlordBC and more. For the latest news features, visit press coverage.

    David’s legacy continues today as the Goodman team aggressively seeks new ways of marketing properties, publishing information through new channels and perfecting the purchase and sale of real estate.

  • Mark Goodman, Principal

    Mark Goodman began his career by earning his BA in psychology at the University of British Columbia. This background, combined with his family heritage, gives him a fresh aptitude for the subtleties and nuances of real-estate transactions.

    Read more

    Mark
    Goodman,
    Principal

    Mark Goodman entered his career through a dramatically different path, completing his BA in psychology at the University of British Columbia. This background, combined with his family heritage, gives him a fresh aptitude for the subtleties and nuances of real-estate transactions.

    After obtaining his real-estate license in 2002, Mark Goodman joined his father David Goodman as partner and principal on the Goodman Report team. Over the years, Mark has positioned himself as director of day-to-day operations. He has played a pivotal role in keeping the team at the technological forefront of the field by introducing online marketing and statistical analysis to the rapidly expanding arsenal of Goodman tools and methodology. A Vancouver native, he has a well-rounded perspective and a keen talent for pursuing new marketing channels. These capacities help him give the Goodman tradition a sharper edge.

    Proof of Mark’s success is evident in transactions on more than 300 apartment buildings and development sites, totalling over $2.0 billion in sales volume.*

    With his father, Mark co-publishes the Goodman Report, the company’s fully integrated, state-of-the-art email and print platform for apartment news and marketing. The Goodman Report has positioned David Goodman and Mark Goodman as authorities on apartment building sales in B.C. and across Canada. As a team, they’re frequently sought out and quoted for their opinions in The Vancouver SunNational PostThe Globe and MailBusiness in VancouverWestern InvestorLandlordBC Magazine and more.

    Among Mark’s clients are CAPREIT, Starlight Investments, Gold Holdings, Mayfair Properties, Wall Financial, Cressey Development, Hollyburn Properties, Polygon Homes, Intracorp, Prospero Group and Bosa Properties.

    Mark is a past director of the Vancouver Real Estate Board — Commercial Division.

    When not exercising his passion for real estate, Mark spends time with his wife and two young children.

    *Since 2002 in Greater Vancouver (the Goodman Report).

    LinkedIn
  • Cynthia Jagger, Principal

    As a powerhouse broker and former senior appraiser, Cynthia provides clients with the most valuable thing in the marketplace: knowledge.

    Read more

    Cynthia
    Jagger,
    Principal

    As a powerhouse broker and former senior appraiser, Cynthia provides clients with the most valuable thing in the marketplace: knowledge.

    For our clients, she answers questions like “If I buy this piece of land, what use would create the highest profit? If I buy this apartment building today, what rent could I charge now and after renovations?” and “If I buy a piece of land and build on it, what would the cost of development be? What will it be worth when it’s finished?”

    Cynthia knows multi-family investments and land. As an appraiser, she’s consulted and analyzed tens of billion of dollars worth of commercial real estate in B.C. and hundreds of rental apartment buildings. She’s underwritten and provided guidance on some of the biggest land deals in Vancouver’s history.

    Goodman is the only firm to have someone of her calibre in house both acting as a broker and running numbers. She deciphers trends and facts, analyzes data and establishes a clear bottom line.

    Real estate is in her blood. Like Mark, she grew up in a family where it was the dinnertime topic. She remembers driving around with her dad, a developer, looking at construction sites and hearing about everything involved in taking a building from an idea to something alive.

    Her passion for real estate led her after university to start working on the residential marketing side of the business. This was back when the market had just started taking off. For over a decade, Cynthia worked for a global commercial valuation firm, rising to the top. What set her analysis apart was her ability to get the kind of information you can’t find on Google. With her smarts and integrity, she developed strong relationships. When she dialed, the industry’s biggest players would take her calls to hear her insights and offer their own.

    In all of Cynthia’s work, the through line is simple: provide expert advice and numbers that fuel informed decisions and profitable deals.

    LinkedIn

Services

Evaluation

Our focused expertise, wealth of resources and industry connections enable us to evaluate your property accurately. By tracking and monitoring each and every sale in Greater Vancouver, we scrutinize the market with a critical eye to ensure that our clients’ buildings are priced to maximize value.


Marketing

Leveraging online marketing, social media, newsletters, advertising, trade shows and personal networks, we have a broad yet thorough global marketing program that ensures a successful transaction for the qualified investor.


Negotiation

We work closely with sellers and qualified buyers to reach fair, equitable transactions. We write, present and negotiate offers that ensure satisfaction and confidence on both sides of the table. We can also offer assistance in acquiring financing through institutional and private lenders.


Translation

We serve investors around the world. With our strong network of industry professionals, we conduct business in many languages, including Cantonese, Mandarin, French, Hebrew, German, Punjabi and Hindi.

Be the first to know about new listings and latest market insights.Sign up now